Nodes Up I.T.

MarketingHub by Anchor Wave

Nodes Up I.T.

Project Results and Impact:​

What people are saying:

“Being a techie at heart and the owner of an I.T. company, I always built my own websites. As the company grew, I realized that “just because you can, doesn’t mean you should”. My “D.I.Y” website didn’t look polished and wasn’t conveying our message and products in a professional way. This is where Anchorwave comes in. They have a very defined process that walked me through the steps to create a website with the right message and branding that I always missed. They took care of everything from the copywriting to the picture taking! Trust their process and you will be extremely happy with the outcome!
Adrian, Nodes Up I.T.

It all starts with brand

FRIENDLY. EXPERT-LEVEL. RELIABLE.

Anchor Wave helped Nodes Up I.T. refine and expand upon their existing brand. While they were initially committed to maintaining their core brand elements, including their teal primary color, we were able to add a touch of variety by introducing a complementary gold color and a sleek black secondary color. With these new elements in place, we were able to develop a brand that was both bold and professional, capturing the essence of Nodes Up’s commitment to delivering reliable and effective I.T. support. To further enhance the brand’s identity, we carefully selected unique fonts that added personality and character to the site while maintaining the brand’s clean and easy-to-read aesthetic.

Build your list in exchange for value

NodesUp I.T. took their Lead Magnet to the next level with additional features, turning it into it’s own sales funnel on a unique sub domain. By creating a powerful and informative “I.T. Buyers Guide,” we were able to attract potential clients who were actively seeking a trusted partner in the I.T. space. By targeting buyers who were already in the market for I.T. services, we were able to significantly increase the number of leads generated and position Nodes Up I.T. as a go-to resource in their industry. Overall, we were thrilled with the results of this project and the positive impact it had on Nodes Up I.T.’s lead generation efforts.

Custom Shotlist & Photography

Professional photography brought their MarketingHub to life and created a more personal and approachable experience for potential clients. By capturing team and office photos, we were able to showcase the real people behind the computer screens and highlight the expertise and professionalism of the Nodes Up I.T. team. This personalized approach helped to establish trust with potential clients from the very beginning, setting the stage for a productive and collaborative partnership.

Optimized for Search Engines

As with all our MarketingHubs, we provided comprehensive onsite SEO services to Nodes Up I.T., helping to ensure that their website is fully optimized for search engines and positioned to attract relevant traffic. To accomplish this, we conducted a detailed keyword analysis, taking into account the specific services offered by Nodes Up I.T., as well as the most common search terms used by potential clients. This allowed us to develop a targeted SEO strategy that included properly placing the identified keywords throughout the site without sacrificing the quality and value of the copy. We took into account key elements such as Site Title, Meta Title Tags, Heading Tags, Body Copy, and Image Alt Tags, ensuring that every aspect of the site was optimized for maximum visibility and relevance in search engine rankings. The results speak for themselves, with Nodes Up I.T. enjoying increased visibility and higher quality leads as a direct result of our SEO efforts.

Put your best foot forward

Before and After

Compared to Nodes Up I.T.’s previous website, the new Nodes Up I.T. MarketingHub boasts a wide range of key improvements and enhancements that make it more compelling, informative, and user-friendly. In terms of design and functionality, the new site is more visually appealing and easy to navigate, with a clean, modern layout that guides users seamlessly through the various sections and services offered.

In addition to visual improvements, we worked closely with the Nodes Up I.T. team to conduct in-depth research into their target audience, pinpointing specific pain points and issues that they were experiencing. Armed with this knowledge, we were able to craft a more targeted and impactful message, showcasing the unique value that Nodes Up I.T. provides and differentiating them from their competitors.

We also integrated key features such as professional photography and a dedicated lead magnet, both of which help to establish Nodes Up I.T. as a trusted and approachable resource in the I.T. space.

Do you want to get results like these?

We have been in business for 20+ years and developed thousands of websites. We know what works, and we know what doesn’t. We include everything you need for a successful website curated by professionals in every skill set, from development to photography.

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