Tom Lickliter

A man riding a mountain bike down a trail

Tom Lickliter

Senior Web Strategist

Meet Tom Lickliter, our Senior Web Strategist and the pedal-pushing, axe-slinging dynamo who's been blazing trails at Anchor Wave since 2018. Armed with communication skills sharper than a well-aimed throw and a love for connecting with people from every corner of the map, Tom brings over 35 years of business world prowess to the table. He's not just a strategist; he's a navigator of branding and web design waters, steering businesses towards their true north.

Tom's your go-to guide for mapping out the journey to business growth through digital marketing. Whether you're a solo cyclist or have navigated the agency landscape before, Tom's your trusted co-pilot, ready to build a strategic plan that paves the way for success, mile by mile.

When he's not charting marketing routes, Tom's pedaling his way through Tucson's streets and rugged trails, an embodiment of his zest for life on two wheels. But that's not allโ€”he's also a nationally ranked axe-throwing marvel. With 8 local championships under his belt and two appearances at the Axe Throwing World Championships, Tom's got a knack for hitting the bullseye, in business and on the range.

While his younger self once dreamed of striking it big on the baseball or basketball court, Tom's carved his own path, infusing each challenge with an unwavering positive spirit. His guiding principle “Success is not final; failure is not fatal; it is the courage to continue that counts” steers his journey, both as a strategist and an all-around enthusiast of life's adventures. With Tom on board, your path to digital marketing victory is bound to be a dream come true!

When we saw almost all of our partners shift their way of doing business, we went remote. What we saw is more intention when it came to culture, communication, and planning. Things we took for granted or simply dismissed while we were in the office were crucial for performance now…

Learn more about our story >>

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