Your business website needs to provide, at minimum, your address, contact phone number, and email. Beyond the bare bones information, however, a website optimized for web marketing and sales may make use of forms for a variety of purposes. If you wish to quickly and easily create forms for you company’s web page, you can use Gravity Forms. Here are just some of the applications for this software plug-in:
Customer Surveys
One of the best ways to improve your customer service experience and encourage good online reviews is to implement changes based on survey results. Creating an online form is a simple way to gather this data, and Gravity Forms make survey creation simpler than ever. You can even employ conditional fields, which allows you to ask or omit follow-up questions based on the survey respondents’ answers to earlier questions.
Profile Creation
If you would like returning customers to be able to save their data and create user accounts on your website, Gravity Forms can help. You can collect as little data or as much as you like from these profiles, and allow users the freedom to edit their own information. User-submitted information is also a great source of demographic data about your core customer base.
Order Forms
Businesses that sell products online though their websites can particularly benefit from Gravity Forms. The plug-in allows you to specify a nearly unlimited number of custom options, so no matter how unique or one-of-a-kind your products are, you can streamline the online ordering process through a self-created form. Gravity Forms extensions also allow you to seamlessly integrate your forms with services such as PayPal so that you can greatly simplify the ordering and payment process for all of your company’s offerings.
Anchor Wave Internet Solutions of Tucson offers a complete range of website design services, including help creating customized online forms. Call us today at (520) 622-3731 to learn how we can help you increase your business’s internet presence and fully utilize every type of web marketing strategy available.