Meet Doug Shaffer, a Client Success Coordinator who brings more than a decade of marketing experience to helping clients strengthen their digital strategies and achieve their goals.
With a background spanning creative work, strategy, operations, and project management, Doug understands how the many parts of a marketing plan work together. He uses that broad perspective to guide thoughtful conversations, uncover opportunities, and help clients move forward with clarity and confidence.
In his role at Anchor Wave, Doug helps clients step back from the day-to-day details and see how different marketing levers connect to the rest of their business. His thoughtful approach creates more in-depth conversations, stronger strategies, and clearer paths forward. With a blend of adaptability, project management expertise, and an openness to always learning, Doug is ready to navigate challenges and help clients thrive.
A natural problem-solver, Doug is surprisingly good at puzzles—both professionally and personally. His colleagues know him as someone dependable, approachable, and always willing to have an honest conversation. Whether he’s untangling a complex marketing challenge or keeping a project moving in the right direction, Doug brings curiosity, clarity, and a steady presence to the table.
When Doug was 10 years old, he dreamed of becoming a zoologist, traveling the world to study exotic animals, and eventually working in tiger conservation. While his career took him in a different direction, that same spirit of curiosity and discovery still shapes how he approaches his work today.
Doug once believed his most creative moments came from working as a copywriter, but life with his son has given him a whole new perspective on creativity. Through creative play and seeing the imaginative ways his son approaches games, Doug has discovered fresh ways to solve problems!
Doug lives by the words, “You can fail at what you don’t want, so you might as well take a chance on doing what you love.” With his broad marketing experience, collaborative spirit, and talent for seeing how all the pieces fit together, Doug helps clients move forward with greater confidence and purpose.