Great web design isn’t just about creating a website that looks good. It also has to function well, and a critical component of your website’s functionality is your site security. Poor web design can lead to vulnerabilities that make your site more susceptible cybersecurity risks like hackers, which in turn could put your customers’ data at risk. A cybersecurity breach is not a good look for any business, and if customer data is compromised, your reputation could take a huge hit—not to mention you may be financially liable for any damages related to identity theft or malware attacks. Therefore, it is worth investing in high-quality web design with a reputable Tucson web design company that can ensure the safety and security of your website.
Web Design and Site Security: Customer Perceptions
Most web users are savvy enough to quickly spot potential security risks, such as the lack of an SSL certificate or unclear privacy policies. Even if they’re not totally sure what exactly the risks are of browsing your website, they probably won’t feel comfortable enough to stick around if they notice any red flags.
Think of it like walking past a store that has broken windows and dusty displays inside. It doesn’t matter what they’re selling; you probably aren’t going to go inside. The same can be said for a website that doesn’t boast a professional, clean design that seamlessly integrates key security features to ensure the safety of site visitors. User trust is going to evaporate quickly.
How Does Web Design Impact Site Security?
So, how exactly does web design impact site security? Your Tucson web designer can walk you through all the details and ensure that your site covers the necessary bases. Here is just a quick look at some of the specific ways that web design and site security intersect.
- Data Collection and Storage – If you collect any type of user data on your website, whether it’s through cookies, device fingerprinting, or a user login, purchase, or form submission, you must ensure that data is collected securely so that it is not vulnerable to cybersecurity risks. You also need to consider the accessibility and functionality of authentication methods like CAPTCHA security features.
- Website Architecture – It is common for security issues to stem from poor design choices and flawed website architecture. Web designers may not always consider how different site elements interact with each other, so it is important that designers work closely with web developers to limit inadvertent vulnerabilities.
- User Access Control – The biggest vulnerability to a site is its users. To prevent that, practicing optimal user access management is paramount. This includes having all users utilize strong passwords that follow current best practices, as well as 2-factor authentication (2FA). These act as some of the best ways for a website owner to keep their website secure, and can simply and effortlessly be built into your website’s design.
When you are considering investing in a new website with a Tucson digital marketing company, trust Anchor Wave to provide the comprehensive web design expertise you need to build an amazing website that’s secure, functional, and conversion-driven. We have been building websites for local businesses for more than 20 years, so we know what works and what doesn’t, and we can help you avoid common pitfalls you might see with less experienced designers, including critical cybersecurity risks.
