All websites should be available to everyone. That’s the mindset which has influenced the website accessibility movement, which is the proactive and strategic overhauling of website design to ensure people with disabilities can access the information easily. Making your website accessible is actually required to comply with the Americans with Disabilities Act, and has become best practices for all sites (no matter how many daily visitors they get).
At Anchor Wave, we excel at helping business owners in Arizona improve website accessibility and undergo website redesigns or overhauls with an eye to improving accessibility. By enhancing your site’s accessibility, you can prevent discrimination and reach the widest audience possible. But how do you make sure your website is accessible enough, and are there any other benefits outside of widening usability? Read on to learn the facts, and why Anchor Wave is your trusted Tucson web design agency who can help make your website accessible and SEO optimized!
Improve User Experience and Understanding
An accessible website does not just mean that more people are able to use it. When keeping accessibility in mind during web design, it makes your site easier to navigate, understand, and use for all users. If you’re trying to encourage engagement and generate leads, this approach ensures that your audience – no matter who they are – is able to use and understand your website, better representing all your business has to offer.
At Anchor Wave, we have decades of experience in website redesigns for accessibility, and we can help you determine how accessible your website is and implement changes and upgrades that enhance readability and improve accessibility for all.
Enhance SEO and Reach a Wider Audience
Did you know that search engines favor websites that are more accessible? Optimizing your website for accessibility not only builds trust with potential clients, but also enhances your SEO, helping you reach an even wider audience. This can lead to more traffic to your site, increased brand awareness, and more leads and conversions!
By assisting in implementing tools like alternative text, accessible keyboard navigation, color contrast, closed captions, screen reader compatibility, and zoom functionality, we can help your site perform better in local search results, helping you find your target audience. And with an accessibility minded site, you ensure everyone who visits your site can read, understand, use, and share the content.
Improve Brand Reputation
More consumers than ever before are committed to supporting businesses that demonstrate shared values and beliefs. An accessible website will reflect your brand’s principles and help you build a positive reputation. This builds trust, telling your potential clients that you are committed to a higher level of customer satisfaction.
When it comes to Tucson website design, website accessibility, branding, and marketing, no one does it better than Anchor Wave! We will assess your existing website to determine how accessible it is, then recommend necessary changes and upgrades to ensure your site is accessible and running at top shape! We can also design a new website that is fully accessible and that implements all available accessibility tools. Call us today or contact us online to learn more about improving your company’s website accessibility in Tucson, AZ.